Awal terjun didunia industry music Japan ( Silhouette from the Skylit )

Silhouette from the Skylit

Kalo bicara masalah awalnya w bs bekerja di Japanese music industry, berarti kita bicara soal band pertama yang w urus. Band ini namanya Silhouette from the Skylit ( disingkat SFTS). Awalnya dari pertemanan dengan sang vocalist yg waktu itu masih bohay, namanya Seshirox. Cuma kalo w manggil dy KC, nama panggilan dy sejak msh di LA. Waktu itu sekitaran tahun 2010an. Mereka masih Indie. Trus setelah mereka mulai debut sama label, si serokan ini ngobrol2 sama w soal scene Japanese music overseas. Maksute yg diluar Japan gitu. Dari awal w uda tau kalo sound dy ini ok bgt gampang nyangkut dikuping audiens japanese music luar. w blg aje "lw kenapa kgk cb promote ke pasar luar sik? percaya d ma kuping w, sound lw pasti cepet nyangkutnya" trus dgn memelas dy jawab "w pgn sik, cm gk tw mesti gemna. lw bs ngurusinnya?"

Dan akhirnya kami sepakat w bakalan ngurusin urusan buat SFTS untuk urusan luar negeri ( diluar Japan ) dengan janji dpt bayaran.... Traktiran wine, ramen and cake sebanyak yg w mau.. :3 ( urusan sama manusia yg satu ini emg gk jauh dr makanan ).
Walopun awalnya berdasarkan pertemanan dan pentraktiran, sejalan dengan perkembangan band dan skala pekerjaan, sekarang kita punya perjanjian profesional termasuk mengenai share & profit.

Setelah itu baru mulailah w olah publishing material and ngerancang sistem paketan marketing sesuai dgn target market yg dituju untuk pasar luar negeri. Walaupun saat itu beliau sibuk menjalani 2 kehidupan, siang jadi pegawai kantoran en malem ngamen jd anak band, doi cepet bgt ngasih semua materi yg w butuhin. Karena dari awal syarat w cm 1. "Give me what i need, as how i need it and when i need it" itu rules utama w dalam kerja sama semua band yg w urusin.

Waktu itu mereka msh 5 member. Dan gak lama rilis 1 MV yg akhirnya jd bahan awal w buat ngerjain overseas publishing and promotionnya. MV yang ini awalnya.. :D

Silhouette from the Skylit 1st MV " Fake & Going To Fade"

Japan itu sedikit tricky. Fans local Japan itu sedikit berbeda karakter & psikologis dgn fans luar negeri. Dan mayoritas fans Japan itu gk paham English. Karena itu SNS band - band Japan umumnya yg utama pake Nihonggo. Jadi untuk keperluan Internatonal publishing, w bikin lg satu set SNS yang basicnya make bahasa English.

Facebook page : http://www.facebook.com/sftsid
Reverbnation : http://www.reverbnation.com/silhouettefromtheskylit

Awalnya ini w sama sekali belum punya koneksi. Jadi w bener2 mulai dari NOL dengan mereka. Sampai terus w mulai in contact dengan media - media online luar, Submit music mereka ke online -online radio, trus mulai merambah ke media - media cetak dan radio - radio FM. Dan yang paling penting itu sebenarnya merancang band profile and compile semua info sampai jd EPK ( Elektronic Press Kit)   dengan susunan yang efisien & informative sesimple mungkin jadi akan dibaca sama target, bukan dicuekin. Profile SFTS w tulis ulang dan yg tricky itu ngerancang EPKnya.

Band profile yg simple and informative dan EPK yang tersusun dgn baek adalah senjata andalan untuk para publisher karena ini sebagai representasi dari band atau artist yang kita promosikan. Mesti punya sense mengenai image dari satu picture. mesti bisa memilih dan memilah dari ratusan photo ( iya ratusan tiap kali w mesti screening) yang dikasi ke w sebagai bahan publikasi, mana yg punya high marketing value. And untuk moment apa bisa dipake. Timing dan planning itu bener2 penting untk bisa menentukan efektif tidaknya sebuah paket promosi juga bagaimana memanfaatkan moment yg tepat diwaktu yg tepat, dgn bahan yg tepat.
Mengeluarkan Press Release resmi dibawah nama management band dan mengelola contact media jg jd unsur yg vital dikerjaan sebagai Publisher.

W juga milih lagu2 mana yg bisa dijadiin bahan promosi. Jadi material untuk dikirim ke radio - radio dan baek KC sendiripun pake lagu2 pilihan w bwt bahan promosi. Karena sebagian lagu yg w pilih gk ada MVnya, jd w bikinin video apa adanya, yang penting bisa untuk jadi link yang yg bisa dishare. Karena apa adanya jadilah di uploadnya ke youtube channel w d.. xD
Dan juga di upload ke situs2 streaming kayak reverb dan soundcloud. Soundcloudnya make soundcloud w tp :D


Wilayah operasi w malah di Eropa dan Latin America. Kenapa w kgk ke US, karena karakter japanese fans di US itu mencar2. Europe yg solid bgt. gampang dilacak kumpulan dan komunitasnya. Jg media2nya makanya lebih gampang. W juga arahkan promosi ke US dan Asia tapi karena lebih gampang untuk Japanese band untuk dapat booking konser dan tour di eropa, jadi w lebih keeropa yg kencengnya.

Setelah itu MV kedua dirilis. Dengan nambahnya materi bahan promosi w, w bisa ngembangin bahan publikasi and ngerancang image yg lebih solid bwt "dijual" baik ke media maupun ke fans.

Silhouette from the skylit 2nd MV "Seek My Way Out"

Seiring dengan berjalannya waktu ( ini bahasa sinetron bgt y) SFTS mulai besar. Overseas promotionpun berjalan dengan baek. Mulai ada komunitas2 fans SFTS diluar negeri. kita kerjasama dgn system dy focus dilokal Japan, w fokus untuk overseas. KC selalu ok dengan semua strategy yg w ajuin and sesekali cm kasi revisi, masukan atau tambahan. Makanya kerjasama sama dy bs langeng jaya sampe skrg. udah 5 tahunan yax? :D

Akhirnya dengan perkembangan dy di Japan, mulai ada management company yg melirik bandnya. Sekitar awal 2013, pas waktu itu w mulai kerja sama LOKA jg ( entar w ceritain di blog yg laen ye..).
Management yg baru ini mau fokus untuk pasar lokal Japan. Strategy konservatip band2 Japan. Besar didalem baru melejit keluar kayak L'arc en ciel, Lunasea dan semacamnya.

Akhirnya sejak itu w gk terlalu focus sama SFTS lagi karena w lebih fokus sama LOKA. Urusan SNS SFTS jg akhirnya dipegang sama assistant w dengan seijin KC dengan masih dibawah pengawasan w. Assistant w yg skrg dieropa tugasnya cm posting bahan yg w kasi ato ngerjain data2 seuai permintaan w.

Akhir 2014, SFTS Rilis MV ini, setelah rilis bbrp MV sebelumnya :

Silhouette from the Skylit 5th MV "Blue Echo"

Setelah w keluarin Press Release untuk MV ini dan rilisan Single Baru, salah satu relasi w contact w buat booking SFTS untuk sebuah anime convention di German. YES!!

Setelah 5 tahun, akhirny SFTS konser luar negeri pertama di NIPONCON Bremen, Germany 6-7 June 2015.

Pas bgt ini w juga lagi tour Eropa sama SAGA and ada show di tanggal dan hari yang sama di satu Anime Convention di Lisbon, Portugal. ( entar juga w cerita di blog laen soal SAGA ye ). So, mereka jadinya berangkat sendiri dengan deg2an pertama kali ke Eropa kgk pake w dampingin walopun semua contact sama w. W ngurusin kontrak ma arrangementnya ajah :v

Pengen bawa mereka manggung ke Indo malah blm kesampaian.. (T______T)

Dan sekarang w lagi urus rencana tour overseas mereka untuk musim gugur 2016. Kemana? Kapan? nanti tunggu official announcement and press releasenya ya.. :D

Ok maybe sekian aj ya cerita soal awal perjalanan w sama partner pertama w. Dan perjalanan masih berlanjut.. xD

Note : boleh percaya boleh kgk, sang vocalist yg dulunya bohay ini skrg jd langsing karena program OCDny om Deddy Corbuzier. Bukannya promosi ye, tp emg karena kami berdua bergelut dgn diet dan berat badan yg terombang ambing, naik turun muluk. Beliau selalu galau dgn urusan berat badan. Br sekali w nemu cowok yg resah muluk karena masalah diet. kita bedua saling curhat, tukar tips diet en jd sahabat diet. Tak pernah terbayangkan dalam hidupku bersahabat diet dengan seorg lelaki. Wwkwkwkwkww!!... xD
Pas pd puncak2nyah hampir menyerah dy "aah sudahlah, gendut, gendut d" w kasi tau soal OCD. Sampe w krimin pdf yg w donlot dr link di twitter om Deddy. Walopun make bahasa indo, tp w jelasin sistem jendela makan brabrabra. PDF cm bwt dy liat contoh latiannyah aj. Makasih om Deddy, dy skrg jd langsing lho.. :D

Trus w dunk yg msh monthok.. :/

Introduction ( lagi )

Hello, nama w Erie Morino. Panggil aj Ke'i.
Ini blog sebenarnya udah lama cuma biasanya make english jd terus w mw mulai nulis lagi make Indo aj makanya trus w perkenalan lagi d. Mugkin nanti jg masih nulis make english juga sekali2 y.

Jadi udah bbrp thn ini w kerja di scene Japanese music.
Kerjaan w seputar international publishing, Overseas representation artist management and tour management buat beberapa artist dari Japan. Ada yang Indie, ada juga namanya pasti udah sering terdengar di dunia perjepangan indo. Dan belakangan ini w sering dapat permintaan buat nulisin pengalaman w and juga bagi2 pengalaman tentang seluk beluk music industry di Japan or Music business di scene laen yg w jalanin.

Trus karena w rada bingung mesti mulai darimana, w buka session tanya jawab dulu d. Kalo ada yg nanya, nanti w jadiin bahasan di blog selanjutnya. Gemna? setuju? :D
Cheers.

A True Love Story Exist

This was a story about my father & mother that was told by my grandmother.
My father was a kind of a gang leader when he was young. everyone in his community knew him and he was well known back then.
But he is not the type of a bad ass yankee coz everyone respect him and still honour him even until now.
So, one day, one of my father's friend ask my father to accompany him to pick up his sister back from her course.
At the course, there's when my father saw my mother for the first time.She was a friend's of my father's friend's sister.
It was love at the first sight.


My father then ask his friend about her so he told my father everything he wanna know.
Back from the course, my father followed my mother home. It's freaks her out.
When my mother got home, my father went to met my grandmother 「coz grandfather is already gone」 and told her that he falling love with her daugther and wanna marry her.
My mother absolutely rejected the proposal 'coz they just met and well, my father have his reputation at that time.
He also have long hair and menacing look. She affraid of him.
When he marry my mother, he even still have long hair and wearing a beatles suit.


My father did not gave up with my mother's rejection.
After that, He always followed my mother back from her course until she got home safely.
Kinda like a stalker i guess :P
He also recital his proposal everytime and everyday he got a chance.
He keep doing it for a few month until my mother gaves up and agreed to marry him.
She made the right decision.
They lead a 19 years of happy married without not even a single fight ever happened during that time as i knew.
I was born 11 month after their married. I was filled with such so much love.
My father was much a better person after marrying my mother.


After 19th years of married, my mother passed away due to an illness after about 5 years of suffering.
I don't cry. After seeing her fighting her desease for almost 5 years and spend almost the last 2 years in bed with so much pain, i think it might be best for my mother.
That was the only time i ever saw my father shed a tears. he is never cry. not even when his own mother passed away.
After my mother left, he looks like growth old faster. he look 10 years older than his age only in 2 years.
And soon after my mother's 2 years departing anniversary, my father passed away suddenly due to a heart attack.
Once again, he went after her.
I don't have a chance to see him for the last time.
That time i was stay in college in another town and i did not see him for about 6 month maybe.
When i finnaly got home, he was already buried. But i also did not cry.


My character, even as a girl, is so much like my father. Many people said i resembles my father's spirit a lot.
That's why I was such a rebel at my young age.
I was fighting with my father's alot coz we both very hardhead and often run away from home.
I made my mother crying river for me, and that's what made my father mad even more.
I was young and i was a fool. But that's not what i have regretted.
Coz of my father harshness i manage to lead my life fine and indepedently after my parents left, along with my brothers and sister, honestly.
What i regretted the most is not even once i ever say thank you to them.
Not even once i told them that i love them.
Not even once i ever made them smile happily.
Not even once i ever made them proud of me.
Not even once i ever let them know it's worth to have me in this world.
Not even once i ever made them smile and told the world proudly "Oh, that is my daugther"
Even how many times i said " I love you " on their grave, they wont ever know it.
I didn't cried when they're gone, Just now that i often cry for them. Like now.


My mother is such a kind, warm and caring person.
My father is "The Man"
He is such a honest person, hardworking, took care of other, dedicated, and was respected by everyone around him.
Even until now, people that we don't even know threat us very well when they know we are our fathers child.
My mother must be a very happy woman marrying him.
I miss them a lot.
My father was the only man i ever look up to in my life.
When it's come for me to get married, i wont marry just with any guy. I want to marry "The Man" as like my father.
I write this over a talk with someone before. He made me remember this story.
I wish a man like my father still exist in the world nowdays.


When i heard this story from my grandmother i was very moved.
She told me few years ago. Soon after, i always missed my parent then.
My father is such a harsh person. When my mother was still alive, i even never talk to him.
It's like there's a gap between us.
Only after my mother gone that we finnaly have a frequent conversation.
I always thought my father is just a stubborn old man, and he is indeed.
But he have a very soft heart feeling. I just realize that.


I like watching korean drama.
When i heard the story, it's like a drama.
Such a story really exist not just in drama movie.
A perfect example of to love in sick and health, in live and death.
I'm so proud of that.

Up Ahead

Some inetersting stuffs happened lately.

i met some people that turn out to be a good friends in the end

i could learn alot from them...

i finish up all my works and so now i have sometime to laid back and relax until my next schedule is fixed.

i cannot wait to get the excitement from the journey up ahead.

that's should be fun!.

if everythings goes well, i can filled up everything that i already planned starting next year.

and the years to come would be very interesting and a lot of fun.

i can't wait to go meet some people next year too...

i hope the journey would goin fine and the road would be long enough.

the longer the path is, the more interesting it got coz it's gonna be thrilling!.

a shortcut is less fun & enjoyment!.

to everyone out there..

there's nothing wrong by taking a detour and longer road.

even it's bumppy and muddy but it'll be alot of fun!..

a shortcut would be more convenient but u will lose the adventures and thrills.

so just be patient, give ur best and enjoy the ride

eventually it will end up sweetly.

there's is no such thing that would be too late.

Keep ur spirits n FIGHT!!!.... XXXDDD

Neko Power!!!.... Nyaaa~n... :P

初めてのわよろしくお願いします。。。

It's my first time...
dunno maybe i will make it like some kind of publish diary?
not sure yet what to do.
im so out of it!...>.<

Well first thing i must say that it's quite amusing.
im having fun with it.
many thing that had happened and many thing that had passed.
a lot of bad things happen but a lot of great times also passed.
i won't regret any of it.
every single things that had passed was a very precious memory.

some people said to forget the passed and move forward leaving everything behind.
i would said that im dissagreed with that.
everything that had passed is our memory.
our memory is our own history.
this is what made us and shape us.
i will bring all of my pass dragged along behind me but i wont be bother by it.
coz what is already happened are allowed me to learn and become a better person.
so whatever it is, i won't forget it and i will keep it along with me.
im making peace with my past and moving forward with my head up smiling bravely.

well that's all for now.. :P